Insane God of War Party

The offal truth behind Sony's goat stunt

Sony garnered an unexpected prelaunch marketing blitz for its PlayStation 2 title God of War II, after it was reported that the company invited media at a European launch event for the game to reach inside the carcass of a decapitated goat and eat the offal from its stomach.

Damn, Sony knows how to party! Mmmm... offal.